Monday, February 17, 2014

Great Ways to Market yourself and your Business

In this day in age, marketing yourself and your business is tricky. Finding out the right tactics that work can be somewhat of a guessing game. In my 17 Years of working in Real Estate I have found a few that seem to work pretty well! So here they are,


1. Social Media- Facebook, Twitter, Pinterest, and other sites are a great way to connect with customers. I have really learned to love social media and find it to be a great way for people to get to know you. When you are working with a customer you usually don't share personal information about yourself since you are working in a formal business situation. Social media allows for that barrier to be broken down and for you to really build a relationship with your customer.

2. Vehicle Wrapping & Branding- In 2002 I wrapped my first vehicle and I cant believe how much of a success it turned out to be. I have gotten numerous calls, Emails and walk-in's simply from someone seeing my vehicle in a parking lot or seeing it on the road ways. In 2013 I wrapped my second vehicle my 4-Door jeep and it has turned out to be another great success! This marketing tactic allows for your business to venture out of the normal perimeter and to really circulate to other parts of your area allowing for a broader clientele.

My newly wrapped 4-Door Jeep!

3. Partnering with a Charity or Organization- This happens to be one of my favorite marketing strategies due to the pure fact that I get to help people as well as market my business. I currently am associated with Two local charities and have found great joy in putting on events with them. Not only do you get to help the Charity or organization thrive through your business but you also get to make life long connections and in turn build a client database through that charity.

4. Personal Websites- Yes, this is pretty much a given but people constantly over look this simple marketing tactic thinking that something else will work better. With my website TourofLuxuryHomes.com I have found it to be the key to my entire business, Generating Leads and giving out helpful information to buyers and sellers. It also, just like social media, allows for your customers to know a little more about you then what they meet in person and can provide answers to may questions that the customer might have. The trick to a successful website is quality information and pictures and templates that are attractive!

Snap-Shot of my website!

Hopefully these few tactics will help you accomplish your marketing goals!

1 comment: